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A Guide to Running a Successful Fundraising Event for Your Business

A Guide to Running a Successful Fundraising Event for Your Business

Whether your business has recently sustained damage or repairs need to be made, or you are planning to open a start-up but are lacking the funding to do so, you might decide that fundraising is the best option you have for raising the money that you need. If this is the case, you might be planning a large-scale event that can capture the imagination of possible sponsors and donators. Here are some top tips that can help you to raise the funds that you need at your next event.

1.   Hire Event Bartenders

When you are running a fundraising event, you will want your guests to be relaxed and content and to feel at home in your venue. Your event’s bar is likely to be one of the most popular locations within your venue because many people decide to drink so that they can both hydrate and unwind after a long day. However, as the host of the event, you might not always have time to run this bar yourself. In these cases, you should consider hiring a bartender from companies such as eventbartenders.com. They will be able to provide friendly service to your invitees and will ensure that the people at your event get the drinks that they desire. This will prevent your bar from running into any later issues, such as a lack of alcohol as the night wears on or the inability to find anyone to serve it.

2.   Make Sure People Know About It

There is no point in putting a lot of effort into planning and devising your event if no one knows that it is happening. This means that just as much time should be put into marketing your event as deciding on the décor and catering. For instance, you should create a poster that you can share online, and you should schedule frequent social media posts that can engage your audience and make them feel as if they would be missing out by not attending your event. You should advertise the reasons why you have decided to host the event, and you should even consider going to the press with your story. If you own a physical location, such as a brick-and-mortar store, it is important to put flyers and information about the event inside of this too.

3.   Go Online Too

Although you might think that your physical event is enough, this is not often the case, and your fundraising campaign might have to be lengthy and drawn out to get the money that you need and reach your goal. To make sure that people can donate even if they are unable to attend your event, you should consider opening up donation avenues online, such as a Go Fund Me page, and link to this directly through your website. You should also consider hosting other events in different formats that your followers can support, such as a virtual interview or course.

4.   Get Support

To make your event a success, you should also look at getting support from a range of different people and organizations. You might consider partnering with another, larger business in your area to ensure that you have the funds that you need to set up the event, or you might contact a celebrity or well-known figure that you might already have connections with and ask for their support and influence when it comes to the event.

Written by Joshua Galyon

Joshua is a senior editor at Snooth, covering most anything of interest in the world of science and technology. Having written on everything from the science of space exploration to advances in gene therapy, he has a real soft spot for big, complicated pieces that make for excellent weekend reads.

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