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La Face Cachée de la Pomme was born from François Pouliot’s inventiveness. This 29-year-old video and movie producer cherished a dream: to produce the finest of Québec’s terroir… in a bottle! In 1994, he acquired an orchard in Hemmingford, Montérégie. Inspired by the harsh winters and apple trees that surrounded him, he contributed to the development of the very first ice ciders — a true novelty at the time. In 1998, artist Stéphanie Beaudoin fell for the man’s charm… and Neige! Making a statement, the cidery became a reflection of its contemporary roots, modeled after the image of its young founders and this fabulous new “know-how” in Québec, the ice cider. In 2007, the Fundacion de la sidra in Spain recognized them for their contribution to the development of ice cider and for introducing it to the market in Québec and the rest of the world. The family estate has received over 60 international awards. As for Neige, this product is now enjoyed in more than 15 countries including Canada, France, Spain and the United States. — To be continued! – Description from Dragac

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