Wine Talk

Snooth User: JonDerry

Soldera Loses 6 Vintages of Brunello (2007-12') Due to Break-in

Posted by JonDerry, Dec 3, 2012.

"According to more than one Italian web site, in the middle of last night, someone broke into the cellar of Gianfranco Soldera in Montalcino, Italy, and opened the taps on all of his barrels, spilling every vintage from 2007 to 2012 onto the floor for a complete loss."

The 2006 Soldera Brunello is selling for around $250/bottle. This is a lot of cash lost on a lot of levels, and also a ton of work and part of a legacy down the drain.

This is part of the potential downside of aging wine for the consumer I guess...imagine if this were sold en primeur? Five plus years until they'll have another release. Wow.

Replies

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Reply by JonDerry, Dec 4, 2012.

Some updates, if anyone cares...

NY Times section:

Soldera press release

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Reply by EMark, Dec 4, 2012.

This is really sad, and it has to be devstating--fnanacially and emotionally--to the Soldera family.  I cannot imagine.

By the way, Jon, the NY Times link above appears to be broken.  The Soldera link works, but is quite difficult to read.  I copied it into a Word document in order to read it.

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Reply by Craig Bilodeau, Dec 4, 2012.

Here is the correct NY Times link: http://dinersjournal.blogs.nytimes.com/2012/12/04/vandals-destroy-prized-brunello-di-montalcino-wine/

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Reply by JonDerry, Dec 4, 2012.

E-Mark, yeah it's pretty brutal...at least insurance is covering most of the financial part of it, but this is a huge chunk of the guy's legacy here, but yeah, the emotional part of it is probably the worst anyway.

Thanks Craig, fixed the original too.

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Reply by napagirl68, Dec 5, 2012.

This is a personal attack, for sure.  A vendetta of sorts.  What a brutal loss.  Vicious guard dogs are in order, as well as security cameras, IMO.

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Reply by EMark, Dec 20, 2012.

I stumbled onto this article, this morning.

Angry worker accused of destroying $8 million worth of Italian wine

Authorities have arrested a former employee--Andrea di Gisi.

From the article:

Police say di Gisi, who had worked at the Soldera estate for five years, had several tiffs with the family patriarch, Gianfranco Soldera, 75, a former insurance broker from Milan who started the vineyard in 1972.

Soldera had chastised di Gisi for allegedly not taking care of the wine machinery properly and then last September, di Gisi felt slighted when the family gave an apartment on the estate to another employee, according to an investigating magistrate.

Investigators said that after di Gisi came under suspicion, they tapped his cell phone and heard him speaking about washing wine out of his clothes.

A pair of washed jeans have been sent to a police lab in Rome to check for traces of polyphenols, which are found in red wines.


 

 

 

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Reply by JonDerry, Dec 20, 2012.

Thanks for the update Mark...I told the story to a pretty prominent business person who's also in to wine a couple weeks ago, and he said to me very seriously, "you know, that's an employee!" Turned out to be a good call.

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Reply by Wai Xin Chan, Dec 21, 2012.

The Chinese has a saying, you can guard your asset day and night. But it is almost impossible to guard against an insider job. I guess this incident illustrated the best. 

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Reply by Bob Fyke, Dec 22, 2012.

I'm interested to see how this impact the price of Soldera. I scooped up some of the 2001, thinking that it will certainly jump in price. Anyone seen mark ups?

Italian Wine Merchants, in NY, sent out an offer of their current inventory at what appeared to be a modest premium. That's all I've seen.

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Reply by JonDerry, Dec 22, 2012.

There have definitely been markups for the 2006 vintage...I'd say 40% at least, and it's quickly become a scarce commodity in the states at least.


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