Wine Talk

Snooth User: RachelNYC

Robot Sommelier in NYC

Posted by RachelNYC, Aug 12, 2008.

I just got this in a newsletter (read - not my opinions) and thought some of you might enjoy:

You're well-acquainted with the pleasures of wine, but those pleasures haven't changed much in the past few hundred years. The top notes have stayed nutty, the hangovers have stayed vicious, and the sommeliers have stayed...human.

But that's all about to change. The sommelier part, anyway.

Welcome to Clo, a futuristic new take on the wine shop opening this weekend, discreetly nestled on the fourth floor of the Time Warner Center.

Just find your way through the maze of escalators—and past Per Se and Masa—to a frosted glass box at the top. (You'll know it from the sci-fi glow and waft of merlot.) Inside, a stunner view of the park and twelve automatic wine-dispensing machines wrap around the room. Snag a pre-paid card and then do what you would with an ATM—only instead of wads of cash, you'll be flush with wine: A single swipe will get you a two-ounce mouthful ($2 a pop at the low end to $70 a swill on the high). If you like it, you can get a bottle to go.

Of course, to you it's more than just a shop—show up after a hard day of work to blow off some steam and do some serious "tasting." The shop's also got its own Minority Report-style interactive menu, which you peruse by waving your hands all around the place—you know the drill. Since the computer does the thinking for you, you should end up with the perfect pinot.

And no human error.

Clo, Time Warner Center, 4th Floor, Columbus Circle, opens to the public this Saturday, August 16. Brace Yourselves.


Reply by oceank8, Aug 12, 2008.

I go to something like this in SLO called Taste. They don't have the techno part but the rest is the same. It is a lot of fun and a great way to try many wines. The downside is your money flies very quickly! This one also has special events where the tastes are all $1 (but Taste doesn't have as pricey wines.)

Reply by Mark Angelillo, Aug 12, 2008.

Thanks for the tip! I might miss opening weekend but I'm looking forward to watching my money fly awa -- err... Going to Clo.

Reply by Adam Levin, Aug 12, 2008.

There's one in SF too - VinoVenue. Again, without the bleeding edge modern design.

Rachel, is it a wine store/bar related newsletter? If so, what's the name?

Reply by Philip James, Aug 13, 2008.

Aaah - sorry, i think i double posted about this place - didnt read to see what other topics were fresh.

Adam - it was mentioned in Thrilllist - the daily candy-esque newsletter

Reply by RachelNYC, Aug 14, 2008.


It is a newsletter called urbandaddy, which is all about the trendy new things that are happening/opening in New York.

The place does look really cool, and if you aren't putting down "real" money I am sure it is easy to get carried away in there.

Reply by Philip James, Aug 14, 2008.

oops, urban daddy, not thrill list - my mistake. Both newsletters are excellent though...

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