Parker tells buyers "not to bother with the 2007 vintage unless chateaux owners cut prices substantially."
Its got to be pretty tough on the wineries. As one insider says:
"You know how the saying goes -- if it's over 90 you can't find it, if it's below 90 you can't sell it," said Bordeaux-based wine merchant, Jeffrey Davies.
It will be interesting to see how the vintage pans out.
- Reply by Stephen, May 7, 2008.
I think pan is the operative word. No that I have read has been terribly kind to the vintage...the nicest comments being that they are enjoyable and early drinking....I'm more interested to see how Bordeaux responds. They hiked prices because the 2005 vintage was special, but they have been very reluctant to change prices to reflect the subsequent vintages. I don't think it will be a huge issue for us here in the states, since the Euro's dominance and the mediocrity of the vintage will keep most of us on the sidelines, but it will be interesting to see if they will be able to find buyers while maintaining price levels.
- Reply by Mark Angelillo, May 7, 2008.
I'm all for seeing more fairly priced wines. I'm sure operations in Bordeaux are more pricey but if the prices of the product do not match the quality it would behoove the consumer to look elsewhere. I guess in Bordeaux you're buying the prestige as much as you're buying the wine. A great wine can come from anywhere, this much is true.
I'm confident that Snoothers will look around for good deals.
- Reply by Sung, May 8, 2008.
What has happened in the past when Parker made these types of bad reviews on vintages? Did the prices go down?
- Reply by Rodolphe Boulanger, May 8, 2008.
3 things going on here.
1. The Euro. The poor exchange rate has eliminated most of the US's interest in the 2007s on futures.
2. The vintage is ordinary, but the prices aren't. Historically, Bordeaux operates in a bubble and after 4 good to excellent years, there's plenty of good wine in the marketplace. Parker (and many others) think the bubble is close to bursting.
3. Most importantly, some observers believe that Parker is scaling back his ratings ie starting to rate things more difficulty. Some evidence of this is that despite his editorial comments on the 2005 vintage remaining the same between barrel tasting and release, his final ratings are slightly lower.
Take a look at what Jancis has to say: