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Snooth User: Adam Levin

Analyzing Your Wines

Posted by Adam Levin, Nov 7, 2008.

This blog post is for all the wineries and retailers who have not partnered with Snooth yet. If Snooth's cost-effective way of enhancing your online presence and sending users directly to your shopping site was not a great enough reason to partner with Snooth, here is another way partnering with Snooth can help your business.

We recently launched Snooth Analytics for wineries and retailers. Once a winery or retailer is partnered with Snooth and uploading data to the site, we are able to compare their prices to their competition and tell where users are searching for their wines. To the left is a sample screenshot of the summary data page for a retailer. Clicking the buttons takes you to other pages with more detailed information. So why is this useful? If there is a lot of new interest in your wines in Texas, maybe you should consider making a trip down there this year. If your import portfolio is overpriced, maybe you need to consider adjusting prices? Do your numbers not make any sense - maybe your data feed is providing bad data and fixing it is an easy way to boost sales and make your wines look good online? Soon you will be able to get detailed breakdowns of your wines on a by-item level. These are just a handful of ways Snooth Analytics can help. To take advantage of this information, though, you need to be set up as a Snooth partner -


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