Wines of Chile Grand Tasting

A Recap of the 2011 Wines of Chile Grand Tasting

Dedicated

 


Wines of Chile USA welcomed over 100 representatives from top Chilean wineries to their 2011 Grand Tasting at New York’s Metropolitan Pavilion recently on June 14. With more than 60 premium Chilean wineries showcasing 300 plus wines, visitors discovered the superb quality and the immense diversity that Chile has to offer. Around 650 guests attended the event, including members of the trade, local and national media and over 250 consumers. Tickets were sold to the general public for the evening portion of the tasting, with part of the proceeds benefiting The Surfrider Foundation.

An event highly anticipated each year by wine enthusiasts, this time was no exception with attendees invited to explore four themed lounges that took on the personality of a particular pairing: Carmenere and Curry; Sauvignon Blanc and Ceviche; Cabernet Sauvignon and Carne; and the organic and sustainable Green Room. The lounges allowed guests to sample foods appropriately paired with selected wines, showcasing the diverse range and compatibility of Chilean wine. Each room also featured a number of images by the English photographer Matt Wilson, who lives in the heart of Chile’s Colchagua Valley.

Attendees tasted some of Chile’s finest wines from more than 60 of the country’s top wineries – all stunning examples of the new heights the country is reaching in terroir, viticulture and winemaking. Each guest was given a personal tasting book, which included space for notes as well as importer and distributor information. The event also featured a “Facebook Cellar” where guests posed in front of a cellar room backdrop for instantaneous upload to Facebook using Reflectr technology. Photos from the event and from the “Facebook Cellar” will be posted on the Wines of Chile Facebook page this week.

Additionally, Wines of Chile hosted two dynamic seminars this year: “Wine Marketing in the Digital World” moderated by Snooth Editor-in-Chief Gregory Dal Piaz (@Snooth) and hosted by a VIP panel of industry experts including Lindsey Johnson from Lush Life (@livethelushlife), Jody Rones from Thrillist (@jodyrones) and Joe Roberts of One Wine Dude (@1WineDude); and “Chile’s Best Kept Secrets” with Fred Dexheimer, MS, which introduced attendees to the lesser known regions and wines.

If you wanted to be included in next year’s NY Grand Tasting please contact Lori Tieszen at ltieszen@winesofchileusa.com

For more information on the event or on Wines of Chile, please visit www.winesorchile.org, or our Facebook and Twitter pages at www.facebook.com/WinesOfChile and www./twitter.com/DrinkChile.

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