Trending Wines

What's hot and what's not

 


A few tidbits to get us started!

Moscato is on fire.

Pay attention to this emerging trend because Moscato will be one of the hottest categories of the next year.

Four of our top 10 wines are Moscato in fact, and when I say four, I mean numbers 1, 2, 3 and 4!



1)    Beviamo Moscato

2)    Primo Amore Moscato

3)    Castello del Poggio

4)    Barefoot Moscato


Champagne is always popular and we have three brands in our top 10

5)  Heidsieck & co. Blue Top Monopole

7)  Moet & Chandon Imperial

10)  Veuve Cliquot NV Brut

But the big story is with the red wines!


So, now let's  focus on the red wines emerging as this season’s winners.  There are some fascinating takeaway’s from the list of top wines today. First, and predictably, sweet red wines are still being searched for. Once again we see a one-two punch of the main players in this category. You’d do well to stock both.

Once we move past the top two things really do get interesting. There are the latest value winners clustered near the top. When I was compiling the data for this list I was not surprised to quickly find a Malbec, but when that turned out to be the sole Malbec on the list I had to ask myself if Malbec has jumped the Shark?

Rounding out the list were a pair of Valpolicellas and the Zacagini Montepulciano d’Abruzzo, showing the typical strength of the middle reange of Italian wines, and a Cotes du Rhone box wine which should prove to be a harbinger of things to come. I expect we will see another push towards better quality box wine and the market is probably ready for it now. We’ve changed opinions regarding screwcaps, and I think the low buzz regarding the benefits of box wine are gaining in intensity.

The real winner here? Cabernet taking five of the top spots, and Bordeaux in particular garnering 3 of those. Who said Bordeaux was dead? Oh yeah that was me, sort of. I’ve been trying to point people towards the value priced, less spoofy Bordeaux and while I’m not claiming responsibility for this pop, it looks like the incessant focus on Bordeaux continues to have a spillover effect on lower priced wines.

The biggest surprise here? Not a single Pinot Noir in the top 15, though I’ve just added an additional 5 wines to the list since there are two in the top 20 wines

So please let me know what you’re seeing out there by commenting below.

Is Cabernet, and Bordeaux in particular heating up?

Has Pinot petered out?

Is Malbec’s sun setting?

Top 20 most searched for red wines over the past 30 days on Snooth.

1) Sweet Bitch Merlot 2009

2) Jam Jar Sweet Shiraz 2010

3) Apothic Red Winemaker's Blend 2009

4) Celler del Roure Valencia les Alcusses 2008

5) Diseno Malbec 2010

6) Cantina Zaccagnini Montepulciano d'Abruzzo 2008

7)  Zenato Ripassa Valpolicella 2007

8)  San Silvestro Dulcis Rosso 2009

9)  Château Tassin Côtes de Bordeaux 2009

10) Côtes-du-Rhône Domaine le Garrigon 2010

11) Caymus Napa Valley Cabernet Sauvignon 2009

12)  Chateau de Launay Bordeaux Superieur Red 2005

13)  Château Simard St.-Émilion 1999

14)  Tenuta Sant'Antonio Valpolicella Superiore Monti Garbi Ripasso 2008

15)  J. Lohr Cabernet Sauvignon Seven Oaks 2009

16) La Crema Pinot Noir Sonoma Coast 2009

17) Te Awa Cabernet-Merlot 2007

18) Orin Swift "The Prisoner" Napa Valley 2009

19) Belle Glos Pinot Noir Meiomi 2009

20) Louis Jadot Beaujolais Villages 2009










Mentioned in this article

Comments

  • Wow, I'm surprised by some of these results. In the store, Pinot Noir is definitely a top seller. In fact, Belle Glos Meiomi is one of the top five selling wines for us consistently. US Cab is also always a top seller at all price points, but Bordeaux doesn't follow this trend...we sell significantly less of it than US Cabs. Malbec, particularly Malbec under $15.00 per bottle, is also a top seller. Moscato is one our lowest selling whites. Entire weeks go by without selling one bottle of it. Chardonnay from California is hands down the biggest selling white, with Sauvignon Blanc from anywhere running a close second.

    Sep 17, 2011 at 12:28 PM


  • I forgot to add that mid-priced Italian reds are picking up a major following. i frequently recommend them because they are really good wines, and usually the customers come back for more. The other wine that seems to be gaining a lot of traction with our customers is Spanish red, almost any type. Even my super traditional customers (Cabs and Chardonnays from California ONLY), are venturing into Riojas, Tempranillos, etc.

    Sep 17, 2011 at 12:31 PM


  • Snooth User: Gregory Dal Piaz
    Hand of Snooth Voice of Snooth
    89065 211,058

    It's so interesting to see the macro and micro trends. Your results are much more along the lines of what I would expect, but our data is our data so I'm just going off what I see. What are your top brands?

    Sep 17, 2011 at 6:14 PM


Add a Comment

Search Articles


Best Wine Deals

See More Deals »

Daily Wine WisdomMore Wine Tips








Snooth Media Network