I’m using the broadest sense of the term here, but 2013 was the year that Social Media in Wine matured. From the incalcuable contributions presented to the public during the Kurniawan trial by Wineberserkers.com
particpants, to the note sharing on Cellartracker.com
, and the evolution of wine bloggers this has been a hell of a year.
Wine blogging in particular has matured, and while many of the original crew continue to receive a majority of attention from the public, those who have toiled away for years developing their brands have begun to pull away from the increasingly infrequent posts of the pack at large. Regional voices in particular are the developing story with sites such as WineJulia.com, On the Wine Trail in Italy
, and the NorCal Wine Blog
offering focused reporting on specific regions.
In addition 2013 has been a big year for sites like WineFolly.com
, where the basics of wine are presented with great visuals, and Levi Dalton’s podcast series I’ll Drink to That
, which has broken new ground in long form audio interviews with the wine world's most important and influential players.