How can you not smile at these? I know, what's in the bottle is what counts, but getting someone to try an unknown wine is a Herculean effort. And as I mentioned last week, an arresting label can be the key. So sit back and enjoy this story, the story of Blasted Church, told label by awesome label!
Illustrations by: Chris Sickels at Red Nose Studio
Represented by: Magnet Reps
Created by: Brandever
Creative directors: Bernie Hadley-Beauregard, Laurie Millotte
Graphic design: Laurie Millotte
Blasted Church 2008 Syrah
The Blasted Church name is derived from the true story of a little wooden church, first built in 1848 in the gold mining town of Fairview, British Columbia.
Blasted Church 2008 Sauvignon Blanc
At the turn of the 20th century, Fairview had a population of 2,000 and was known as the largest city north of San Francisco. When the mine was depleted, people drifted away and the town declined.
Blasted Church 2008 Cabernet Sauvignon-Merlot
By 1909, Fairview became a ghost town.
Blasted Church 2008 Pinot Noir
The church stood alone for nearly 20 years until a determined team of parishioners decided to relocate the church to Okanagan Falls, British Columbia.
Blasted Church 2009 Hatfield's Fuse
Their plan called for a blast of explosives inside the church, in order to “loosen the nails."
Blasted Church 2009 Big Bang
With anticipation, everyone prepared themselves.
Blasted Church 2009 Chardonnay Musque
And then it happened!