Another predictable event that happens this time every year is the bashing of Beaujolais Nouveau, except for some particular producer du jour’s wines, naturally. The truth about Beaujolais Nouveau is simple, it’s a successful wine designed to appeal to the masses, and that is just what it does. It’s a wine that harkens back to more primitive days, reflecting more of the unfettered essence of the grape than other grapes that have been aged longer, undergone malolactic fermentation and otherwise been touched by the influencing hand of the wine maker.
Does that make these wines better you might ask? I would say no, but it also doesn't make them worse. What people may fail to realize is that Beaujolais Nouveau is designed to be enjoyed for its simplicity, its overt fruitiness and its refreshing character. Like Thanksgiving, it is more about a celebration of life itself than the epitome of winemaking. Oh, and it’s also a marketing gimmick, see how we’re all talking about Beaujolais? Well, we don’t have to get into that, but we can get into some of the best Nouveau of 2011!
Photo courtesy lenkolaf via Flickr/CC